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I just
got back from SourceCon in Atlanta and learned a ton of recruiting best
practices. As some of my readers may already know my goal is to use my
recruiting insight to help people find dream jobs. During a
presentation by a Senior Talent Manager at a Fortune 500 company, I realized
that candidates who are interested in certain companies should use social
media, in particular Facebook, Twitter and LinkedIn to interact in real time
and get great feedback about the job search process. So I will
share two quick but powerful tips on how a job seeker should interact via
social media.
1. Before you send a message do some
research about the company and the typical candidate profile to see if your
background and experience match. The best tool for this is
LinkedIn. Go to linkedin.com and go to the top right hand corner of the
page and type in the name of the company you want to search then change the
“People” drop down to “Companies ” and click search; you should find your
company very quickly. After clicking on the company, look for a bar chart
symbol and message that says “Check Out Insightful Statistics About X
Employees”; once you click on it you will see a few tabs with employee data on
“Job Functions”, “Years of Experience”, “Educational Degree” and “University
Attended”.
After
that do another search for people at that company; checkout “Don’t CommitCareer Suicide” to learn how to conduct a keyword people search; the only
difference being you want to also include the company name as a keyword.
These two searches should give you a sense of whether your profile would fit
that company.
2. If, after conducting a company
and people search you think your profile fits then you should engage the
company via Facebook, Twitter and LinkedIn. When I say engage I mean you
should start a dialogue and get insight about the company culture and available
job opportunities. With that said I want to stress the importance of
creating a dialogue that showcases your interest in their products or services
while also mentioning relevant experience. As an example, a software
engineer might engage a tech company via Facebook, Twitter or LinkedIn and say
“I recently saw the update your company made to your main page. From a
user with a software engineering background I really think it makes things easy
to find and will get users to stay on the page longer -great job!”.
Recruiters
want the right talent to be at their finger tips. By strategically
targeting companies where you have a solid chance of getting hired and creating
a dialogue to show you are passionate about their product you will eventually
land that dream job!
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Now Go Get Em’
recruiterMikeC
.
recruiterMikeC's Recommendations. I have personally read each book listed and all items are Amazon Best Sellers.
2. The Power Formula for Linkedin Success: Kick-start Your Business, Brand, and Job Search
3. Guerrilla Marketing for Job Hunters 3.0: How to Stand Out from the Crowd...
4. Kindle Fire, Full Color 7" Multi-touch Display, Wi-Fi
The
photo used is a Creative Commons photo created by Seanrnicholson with
Atrribution-NoDerivs 2.0 Generic license; the photo can be found on Flickr at
http://www.flickr.com/photos/seanrnicholson/6448938355/.
Love these tips. I'll keep you posted on my success with this approach. Was drawn here from a link posted to the Black MBA LinkedIn site. Thanks!
ReplyDeleteThanks. I am happy you came to check it out. Please do, I would like to hear about your job search and what did and did not work.
DeleteReally useful tips. Social networking sites gives best platform for job seeker. So for every job seeker builds accounts in social networking is very necessary.
ReplyDeleteThanks for the comments. Definitely, every job seeker should use social media sites especially LinkedIn. This is not to overlook job boards but because of the low cost social media is a favorite among HR professionals. Thanks again.
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